As the social care sector continues to weather what has been described by some as ‘a perfect storm’ when it…
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Getting to grips with buyer personas in care
Buyer personas are fictionalised representations of your ideal clients. But why do you need buyer personas when you have very…
BY Cahoot Marketing – 4 WEEKS AGO
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Checking out the competition in care: why you need to do it
The demand for adult social care in the UK continues to grow, with over a quarter of the population predicted…
BY Cahoot Marketing – 2 MONTHS AGO
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Branding for your care business is a load of rubbish… …isn’t it?
(How to brand your care business in 30 minutes or less) Does “branding” for care actually matter? Isn’t offering a…
BY Cahoot Marketing – 11 MONTHS AGO
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How to use social media to reassure your clients through the lockdown
As Bob Hoskins once said, “it’s good to talk”. It’s also good to email, post on Facebook and keep communicating…
BY Cahoot Marketing – 1 YEAR AGO
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How to make sure your website brings in new clients
Why your words matter Does your website show off exactly what’s great about what you do? If the answer isn’t…
BY Cahoot Marketing – 1 YEAR AGO
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Lockdown tips: 5 ways to stay connected and stay sane
Have you fallen down the rabbit hole of pandemic predictions yet? The news cycle these days isn’t so much a…
BY Cahoot Marketing – 1 YEAR AGO
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Lockdown tips: 4 ways to stay healthy in body and mind
We’re on week 2 of the lockdown. How are you feeling? Frustrated? Edgy? Like you’re stuck in a surreal, alternate…
BY Cahoot Marketing – 1 YEAR AGO
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Lockdown tips: 4 ways to make working from home work for you
Social distancing was an adjustment. Self-isolation was a challenge. Now we’re in lockdown and it feels like a whole new…
BY Cahoot Marketing – 2 YEARS AGO
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Are you clear about exclamation marks?!
Language is constantly evolving. Already this year, the Oxford English Dictionary has added 650 new entries. With the rise of…
BY Cahoot Marketing – 2 YEARS AGO
